Our next 'I'd Rather be in Cornwall Club' (IRBICC) event takes place on February 3rd 2010 at One Aldwych in London. The event will give those thinking of moving to the County an opportunity to meet industry experts from the Cornish property, media, recruitment and finance industries. Ahead of the event, we spoke to some of our panellists including Toni Eyriey, Director of Business Cornwall Magazine.
When and why did you make the move to Cornwall?
My husband, Nick, and I decided to move in 2005 for a better standard of life for us and our children. The July bombings in the centre of London were a major catalyst in our decision although we have always wanted to relocate to this part of the world.
Have you seen much of a shift / changes in Cornwall's business community since you moved to the County?
Cornwall's business community has remained vibrant and active since our arrival. Even the recent doom and gloom over the economy has failed to damage local optimism, with many businesses focused on the recovery rather than the short term difficulties they may be experiencing.
What is the readership of Business Cornwall? Has your 'online' version of the magazine been well received?
The magazine is sent to over 4,000 named decision makers within Cornish businesses and the website regularly receives over 4,000 visits per month. The website has been well received with many local businesses referring to the website on a regular basis to keep up to date with the latest news.
You've really embraced Social Media of all forms in the online version of your magazine. How important do you think it is for businesses to be more open to Social Media?
Social Media offers new opportunities for us to communicate with and engage our readership. Our aim has always been to build a magazine & website that the local business community can feel a sense of ownership over and Social Media is helping us to achieve that aim. We have already seen a number of businesses taking to platforms such as Twitter and Facebook and these are becoming increasingly important channels for dialogue with local businesses.